AMMAN, Jordan – 11TH of September, 2024 - Pikasso Jordan, a leading Out-of-Home (OOH) advertising company in Jordan, is pleased to announce its latest concession with Mecca Mall, Amman's largest shopping destination.
Spanning an impressive 125,000 m², Mecca Mall is home to over 450 top international and local brands. Shopping from favorites like Mango, Pandora, Geox, Skechers, KIKO Milan, Adidas, Go Sport, Polo Club to name a few. You have the one and only Miles Supermarket, a favorite to many. It is a destination for 8 banking branches which include Arab Bank, JKB, Bank Al Etihad, Capital Bank, Safwa Bank, BLOM, Al Ahli & Cairo Amman Bank. The mall also features Amyal Gym. Last, it offers over 40 F&B choices of restaurants and cafes within two extensive food courts and several atriums.
Mecca Mall has become the esteemed home for the Jordan International Exhibition Center, hosting some of the Kingdom's largest international exhibitions. This year it is hosting HORECA Jordan’s 9th Edition.
As part of the agreement, Pikasso Jordan is introducing The Iconic Mecca Mall LED Digital Screen located at the Central Atrium inside Building 2 of the mall, featuring a captivating composition of a portrait alongside a double level ribbon providing a unique platform for brands to engage with their audience.
The Iconic Mecca Mall LED Digital Screen is equipped with real time audience measurement provided by AdMobilize.
The Iconic Mecca Mall LED Digital Screen is available for booking your reservations direct or programmatically pDOOH on the leading SSP Platforms Broadsign Reach & Pladway.
Rania Daniel Kildani, General Manager of Pikasso Jordan, expressed her enthusiasm about this concession, stating, "I would like to extend my gratitude to Mecca Mall Management for their belief in our vision of deploying a one-of-a-kind In-Mall DOOH screen composition that promises to be a standout attraction for every visitor. This collaboration not only underscores our commitment to delivering cutting-edge DOOH advertising solutions but also enhances our presence within a vibrant retail environment, offering our advertisers and agencies a valuable new audience for their mall digital media plans."
Mohammad Al Kurdi, Investment Director, Al Kurdi Group, added "As Mecca Mall, we are excited to embark on this innovative journey with Pikasso Jordan. The introduction of Jordan's largest In-Mall Digital Out-of-Home screen is a testament to our commitment to providing our shoppers with unique and engaging experiences. This partnership will not only enhance the shopping experience at Mecca Mall but also create new opportunities for brands to connect with their audience in a dynamic and meaningful way.”