Founded in Beirut in 1986, Pikasso has grown to cover the major markets of the Levant, North Africa and West Africa. From our early days, through to becoming a fully integrated Out-of-Home company composed of over 400 highly qualified professionals, we’ve always provided our advertisers with creative opportunities and flexibility, and remain at the forefront of technology.
Key moments
- 1986 – Founding of Pikasso, and installation of the first panel at Nahr el Mott, Lebanon
- 1993 – The inauguration of the annual Pikasso d’Or awards ceremony
- 2000 – The establishment of Pikasso in Jordan
- 2003 – The establishment of Pikasso in Iraq
- 2005 – The establishment of Pikasso in Algeria
- 2008 – Our first Mall concession - at City Mall, Amman
- 2010 – Our first Mall concessions in Lebanon - at CITYMALL and The Spot Saida
- 2010 – The introduction of Beirut Digital Constellation®, the first 4x3 LED road network
- 2010 – Our first Mall concession in Algeria - at Medina Center
- 2012 – Secured key concession in Lebanon at ABC Mall Achrafieh
- 2012 – Secured landmark concession in Algeria - at Bab Ezzouar Mall
- 2013 – Secured concession at Al-Najaf International Airport, Iraq
- 2014 – Rollout into new digital technology begins with the Mobile Bridge
- 2014 – The launch of Digital Large Format - Canal 8®
- 2015 – The establishment of Pikasso in Tunisia
- 2016 – Opened key concession in Jordan - at Abdali Mall
- 2016 – The establishment of Pikasso in Ivory Coast and Mali
- 2017 – The establishment of Pikasso in Senegal
- 2017 – Secured key Malls concessions in Lebanon: ABC Verdun and The Spot Choueifat
- 2018 – Our first Mall concessions in Ivory Coast: Cap Sud, Cap Nord, La Djibi and Cosmos Yopougon
- 2018 – The establishment of Pikasso in Armenia
- 2019 – Our first Mall concession in Iraq: Magma Square
- 2019 – The establishment of Pikasso in Morocco
