Inaugurated in August 2019, Benaknoun Shopping Center is located in the municipality of the same name which is near the most important municipalities of the capital: Hydra, El Biar, Dely Ibrahim, Bouzareah and El Achour. Ben Aknoun is also one of the main university centers in Algiers.
With a leasable area of 19,000 m2 on 4 levels, Benaknoun Shopping Center has 22 stores, 6 restaurants, an outdoor food court with 3 restaurants, a Bia Market supermarket of 700 m2, an underground parking on 3 levels with a capacity of 400 vehicles.
Pikasso has deployed indoor, state-of-the-art devices including 75 "LCD digital screens equipped with all engagement tools, backlit static boxes and special formats.
Outside are available, on the facade: a large format tarpaulin and two backlits, and at the entrance of the car park: an overhead, spectaculars and 4x3 panels.