Established in 2005 in Algiers, Pikasso Algerie (previously known as Lawhat) is a leading Out-of-Home advertising company with more than 2.551 advertising faces and 135 digital screens covering 34 cities and towns in 29 wilayas and 7 exclusive mall concessions.
Pikasso is a leading Out-of-Home advertising company in North Africa (Algeria, Tunisia, Morocco), West Africa (Ivory Coast, Senegal, Mali) and the Caucasus (Armenia), the number one across the Levant (Lebanon, Jordan, Iraq) and in Italy.
Pikasso places quality and innovation at the heart of its development, while remaining at the forefront of technology. Our mission is to offer brands OOH advertising solutions that deliver effective results ensuring audience engagement at prime locations, with creative opportunities.
Corporate Social Responsibility is one of the fundamental values of Pikasso. We started since the early days by developing a Quality Management System. It was followed by implementing Health and Safety standards, as well as committing to a sustainable development strategy.
Pikasso Algerie offers a wide spectrum of products that include: Billboards, Scrollers, Large Format, Digital OOH, Malls & Retail advertising.
Billboards
8m2 panels
1,600 panels covering 58 towns and 42 wilayas.
Large Format
Rooftops
5 Rooftops in Algiers and Constantine.
14x4m Unipoles & Spectaculars
26 Unipoles in Algiers, Oran, Constantine, Sétif and Béjaïa.
Walls
Several Walls in Algiers and in Oran in the most prominent buildings.
Bridges
2 Bridges in Ain El Turk Oran.
Street Furniture
Backlit Scrollers 8m2 in Algiers and Constantine.
Malls & Retail
Exclusive concessions of 7 malls: Bab Ezzouar, City Center, Benaknoun Shopping Center, Garden City, Park Mall Sétif, Ritaj Mall and Es-Senia Oran.
Supermarket Network 2m2 Scrollers: covering the main 60 supermarkets of Algiers, Blida, Boumerdes, Setif, Constantine & Oran.