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About Us

Established in Beirut in 1986, Pikasso is the pioneer of the Out-of-Home advertising industry in Lebanon with more than 4,100 faces, 106 digital screens, 38 exclusive concessions and a team composed of 104 highly qualified professionals.

Pikasso is the number one Out-of-Home advertising company across the Levant (Lebanon, Jordan, Iraq), leader in North Africa (Algeria, Tunisia, Morocco), and has extended its activity to West Africa (Ivory Coast, Senegal, Mali) and the Caucasus (Armenia).

Pikasso places quality and innovation at the heart of its development, while remaining at the forefront of technology. Our mission as a fully independent OOH provider is to offer brands advertising solutions and networks that delivers effective results ensuring audience engagement at prime locations, with creative opportunities.  

Corporate Social Responsibility is one of the fundamental values ​​of Pikasso. It started since the early days by developing a Quality Management System. It was followed by implementing health and safety standards, as well as committing to a sustainable development strategy.

Billboards

4x3 Networks
2,600 faces covering Lebanon’s built-up areas and sold in networks categories according to: Coverage®, Frequency®, Prestige®, Targeted® and Isochronic®. 

 

Large Format

Rooftops
50 Rooftops located on the most strategic roofs in the Capital Beirut City, along the main highway between Beirut and Jbeil and in the Greater Beirut Areas in Rabieh-Mtaileb, Mkalles, Hazmieh and Batroun.

Unipoles
101 outstanding 14x4m faces located alongside the highways and main axis of Mount Lebanon and the regions.

Walls
3 Walls located on Zalka Highway and The Spot Choueifat.

CITYMALL Landmark

Iconic 675mSupersize Wall located on the main highway exiting Beirut towards Jounieh.

 

Malls & Retail

7 exclusive malls concessions across Lebanon: ABC Achrafieh, ABC Verdun, CITYMALL, The Spot Choueifat, The Spot Saida, Cascada Mall, and Centro Mall.
5 esclusive supermarkets chains: Spinneys, Carrefour City Mall, Le Charcutier Aoun, Fahed Supermarket, Supermarket Jbei.

Digital Out-of-Home (DOOH)

Canal 8® Network
19 Large Format LED Screens located in Beirut City and alongside the highway between Forum de Beyrouth and Jounieh. The screens boast an extra large format to deliver an impressive effect. The screens display spots of 8 seconds with a maxiumum of 6 ads per loop.
 
Beirut Digital Constellation® 
Beirut Digital Constellation®, BDC 2 and BDC 3 are three networks of fifteen digital screens each that comprehensively cover all districts and main streets of the Capital. The screens display spots of 8 seconds with a maxiumum of 6 ads per loop.

Beirut Digital Avenue
Consists of three consecutive Large Formats LED screens on Charles Helou Avenue that can be used to create special digital campaigns with a staggering effect.

Malls Channel
Composed of 44 75-inch LCD screens with ultimate engaging technologies at ABC Verdun, CITYMALL and The Spot Choueifat. The screens display spots of 10 seconds with a maxiumum of 6 ads per loop.

The Mobile Bridge
An interactive mobile service, enabling brands to extend their communication and to connect with their consumers within Mall's environment through NFC (Near Field Communication) and QR code technologies. Pikasso signed a partnership with Blue Bite, the American leading mobile-marketing solutions provider.